Title: MailPoet &#8211; Newsletters, Email Marketing, and Automation
Author: MailPoet
Published: <strong>28 spalio, 2016</strong>
Last modified: 1 rugsėjo, 2026

---

Ieškoti įskiepiuose

![](https://ps.w.org/mailpoet/assets/banner-772x250.png?rev=3284564)

![](https://ps.w.org/mailpoet/assets/icon-256x256.png?rev=3284564)

# MailPoet – Newsletters, Email Marketing, and Automation

 Autorius [MailPoet](https://profiles.wordpress.org/mailpoet/)

[Parsisiųsti](https://downloads.wordpress.org/plugin/mailpoet.5.37.0.zip)

 * [Informacija](https://lt.wordpress.org/plugins/mailpoet/#description)
 * [Atsiliepimai](https://lt.wordpress.org/plugins/mailpoet/#reviews)
 * [Kūrimas](https://lt.wordpress.org/plugins/mailpoet/#developers)

 [Pagalba](https://wordpress.org/support/plugin/mailpoet/)

## Aprašymas

Use MailPoet to create, send, manage, and grow your email marketing campaigns – 
all without leaving your WordPress dashboard.

Our newsletter builder integrates perfectly with WordPress so any website owner 
can create beautiful emails from scratch, or by using our responsive templates that
display flawlessly across all devices.

Schedule your newsletters, send them right away, or set up new blog post notifications
to send automatically, in just a few clicks.

Trusted by 500,000 WordPress websites since 2011.

**With a free plan to get started, and scaling paid plans with enhanced functionality
available, MailPoet is an email marketing solution suitable for both beginners and
proficient email marketers.**

[Visit our website for more information on plans and pricing](https://www.mailpoet.com/)

#### All features

 * Create and add a newsletter subscription form to your website
 * Manage your subscribers and subscriber lists in WordPress
 * Build and send newsletters with WordPress
 * Create automatic emails to send new post notifications
 * Send automated welcome emails
 * Behavior and interest-based subscriber segmentation options
 * Pre-built and customizable email and subscription form templates
 * Multiple subscription form placements: below pages, fixed bar, popup, slide-in,
   shortcode, on exit intent
 * WooCommerce emails: abandoned cart, first purchase, specific product, product
   category, order status change, review added
 * Customize WooCommerce transactional emails
 * Automate subscriber management (add/remove from list, add/remove tags, update
   subscriber data) (paid plan required)
 * Create custom automation triggers and actions (paid plan required)
 * Branch your automations with if/else conditions to improve engagement (paid plan
   required)
 * Reliable email delivery with MailPoet Sending Service (available for free – plan
   required)
 * Basic engagement statistics (available for free) and detailed engagement statistics(
   paid plan required)
 * Multi-condition segmentation (paid plan required)
 * Google Analytics integration (paid plan required)
 * Support via our Knowledge Base and Community Forums (available for free), and
   Priority Customer Support (paid plan required).

#### Why choose MailPoet

 * Easy to use WordPress newsletter builder
 * Beautiful templates that work perfectly across all devices
 * No configuration needed: works out of the box
 * Manage everything within your WordPress dashboard
 * Higher delivery rates with the MailPoet Sending Service
 * GDPR compliant
 * Free plan for small senders or those just starting out
 * Advanced functionality available to help achieve growth.

#### WooCommerce emails

Promote your business, sell more products, and enhance your customer service with
MailPoet’s WooCommerce features.

Use the automated email options to:

 * Welcome your new customers when they make their first purchase
 * Upsell by sending emails to customers who purchased a specific product or from
   a specific product category
 * Convert more customers by sending a series of abandoned cart emails
 * Re-engage customers who haven’t made a purchase in a while with personalized 
   offers (paid plan required)
 * Follow up with customers who left a review to encourage more engagement (paid
   plan required).

And with WooCommerce-specific segmentation options, you’ll be able to send targeted
emails to your customers based on criteria such as their country, the number of 
orders they’ve placed, how much they’ve spent, and if they have an active product
subscription (powered by **WooCommerce Subscriptions**) or membership (powered by**
WooCommerce Memberships**).

In addition, you’ll also be able to increase brand recognition by customizing your
WooCommerce transactional emails. Create a unified brand experience by changing 
the layout, colors, and fonts used in your emails, as well as adding any images 
or additional information to them.

#### MailPoet Sending Service

**The MailPoet Sending Service is free if you only have a few subscribers, with 
scaling plans available thereafter. [Read more.](https://www.mailpoet.com/pricing/)**

Sending emails and newsletters with your host is not a good idea. You might face
sending speed limitations and see your emails ending up in the spam box.

To help your sending go without a hitch, we’ve created an advanced email delivery
infrastructure built for WordPress. Our technology allows you to:

 * Reach inboxes, not spam boxes
 * Send your emails super fast (up to 50,000 emails per hour)
 * Maintain your sender reputation and improve engagement levels with automated 
   bounce and complaint handling. Stop sending to non-deliverable and complaining
   addresses, automatically
 * Authenticate your emails (with SPF and DKIM) to improve deliverability and avoid
   spam boxes.

The MailPoet Sending Service is very easy to set up, you just have to enter a key
in your WordPress dashboard and you’re all set!

#### MailPoet plans and pricing

MailPoet is available to download for free. Our free download includes all of the
features listed above (with the exception of those indicating a plan requirement)
under the following criteria:

 * Up to 1,000 subscribers
 * MailPoet branding in emails
 * Send emails with your own sending method (host, SendGrid, Amazon SES, etc).

Or if you opt for a MailPoet plan, you’ll get access to the MailPoet Sending Service.

A free plan is available for those who want to get started with a few subscribers
and would like to use the MailPoet Sending Service. And our paid plans offer features
and functionality for those with larger lists who are looking to grow their business
using email marketing.

Take a look at [our pricing page](https://www.mailpoet.com/pricing) for full details
on what’s included in each plan.

#### Before you install

Please note:

 * Multisite support is limited
 * Review [our minimum requirements](https://kb.mailpoet.com/article/152-minimum-requirements-for-mailpoet-3).

#### Translations

 * Albanian
 * Arabic
 * Catalan
 * Czech
 * Danish
 * Dutch
 * Dutch (Formal)
 * French (Canada)
 * French (France)
 * German
 * German (Switzerland)
 * German (Formal)
 * Greek
 * Hindi
 * Italian
 * Japanese
 * Polish
 * Portuguese (Brazil)
 * Portuguese (Portugal)
 * Romanian
 * Russian
 * Serbian
 * Slovak
 * Spanish (Mexico)
 * Spanish (Spain)
 * Swedish
 * Turkish
 * Ukrainian

We welcome experienced translators to translate directly on [our Transifex project](https://www.transifex.com/wysija/mp3/).
Please note that any translations submitted via the „Translating WordPress” website
will not work.

#### Security

[Our repository](https://github.com/mailpoet/mailpoet/) is public on GitHub.

Have a question for us? Reach us at security@ our domain, or report security issues
to our [Bug Bounty program](https://hackerone.com/automattic).

#### Use of 3rd Party Services

MailPoet uses the following services that are necessary for its full functionality:

 * [Translate WordPress.com](https://translate.wordpress.com/) – used to download
   translations for the plugin.

To improve user experience, MailPoet may use the following 3rd party libraries if
the _Load 3rd-party libraries_ setting is enabled:

 * [Google Fonts](https://fonts.google.com/) – used in Form Editor which you can
   use to customize your forms, and in the Email Editor to style emails. This can
   be individually [disabled by a filter](https://kb.mailpoet.com/article/332-how-to-disable-google-fonts).
   [TOS](https://policies.google.com/terms?hl=en) and [Privacy Policy](https://policies.google.com/privacy?hl=en)
 * [WordPress.com](https://public-api.wordpress.com/) – used for searching in Knowledge
   Base with the help of AI.
 * [Mixpanel](https://mixpanel.com/) – used to send data about the usage of the 
   MailPoet plugin when you [agree with sharing usage data with us](https://kb.mailpoet.com/article/130-sharing-your-data-with-us).
   [TOS](https://mixpanel.com/legal/terms-of-use/) and [Privacy Policy](https://mixpanel.com/legal/privacy-policy/)
 * [Satismeter](https://www.satismeter.com/) – used to ask for feedback. [TOS](https://www.satismeter.com/terms/)
   and [Privacy Policy](https://www.satismeter.com/privacy-policy/)
 * [Crowdsignal](https://crowdsignal.com/) – used to load our deactivation poll 
   to improve our plugin. [TOS](https://crowdsignal.com/terms/) and [Privacy Policy](https://automattic.com/privacy/)

Loading all these libraries is disabled by default. The option can be enabled in
the _MailPoet’s Settings > Advanced > Load 3rd-party libraries_.

## Ekrano nuotraukos

[⌊Sample newsletters⌉⌊Sample newsletters⌉[

Sample newsletters

[⌊The drag-and-drop email designer⌉⌊The drag-and-drop email designer⌉[

The drag-and-drop email designer

[⌊MailPoet email types⌉⌊MailPoet email types⌉[

MailPoet email types

[⌊Newsletter stats (Premium)⌉⌊Newsletter stats (Premium)⌉[

Newsletter stats (Premium)

[⌊Subscriber import (via a CSV file or directly from MailChimp)⌉⌊Subscriber import(
via a CSV file or directly from MailChimp)⌉[

Subscriber import (via a CSV file or directly from MailChimp)

[⌊Automation editor (Premium)⌉⌊Automation editor (Premium)⌉[

Automation editor (Premium)

## Blokai

Šis įskiepis suteikia 1 bloką.

 *   MailPoet Marketing Opt-in

## DUK

### Does MailPoet store the data of the user’s subscribers?

We do not store or keep any data from your subscribers. However, if you’re sending
with us, we do process all the emails to be sent. It means MailPoet only logs email
addresses to ensure that our service runs effectively. We do not track anything 
else.

### What is the MailPoet Sending Service?

The MailPoet Sending Service is built exclusively to send WordPress and WooCommerce
emails. Our in-house technology provides unparalleled speed (over 50,000 emails 
per hour) and performance, 99% uptime, and zero loss.

### Which sending methods can I use to send my newsletters?

You have the liberty to choose how you send your emails: your own host (default,
but [not recommended](https://kb.mailpoet.com/article/154-why-you-shouldnt-send-with-your-host)),
the MailPoet Sending Service, SendGrid, Amazon SES, or most SMTP providers including
MailGun, etc.

### Why should I use the MailPoet Sending Service?

Our global deliverability rate is 98.5%, often exceeding industry standards. We 
monitor each and every one of the millions of emails that we send for our users.

Whether you send 10 or 100,000 emails a day, the MailPoet Sending Service routinely
handles small business newsletters through to huge mailing lists with tens of thousands
of subscribers.

We highly encourage not to send with your host, [here’s why](https://kb.mailpoet.com/article/154-why-you-shouldnt-send-with-your-host).

If you’re just starting with your newsletter, we offer a free plan to get you started.

### Can I filter specific categories out of my post notification?

Yes! In MailPoet you can set either categories or tags to include/exclude. This 
allows you to only send posts from specific categories or tags, ensuring that non-
relevant posts stay out of your emails. You can also set up multiple post notification
emails to better target your subscribers’ interests.

### Is MailPoet GDPR compliant?

Yes, we are GDPR compliant. We do not have a Data Processing Agreement though. Our
privacy notice can act as an agreement and GDPR takes this into consideration. By
using our service, you acknowledge our Privacy Notice.

We suggest that you also add a link to our Privacy Notice in your own Privacy Notice
page. What’s important is to make sure that your subscribers are aware that MailPoet
delivers your email, if you send with MailPoet that is.

You can also read our [Guide to Conform to GDPR](https://kb.mailpoet.com/article/246-guide-to-conform-to-gdpr).

### WooCommerce: can my customers subscribe to my newsletter at checkout?

Yes, with MailPoet your customers can subscribe at checkout to your mailing list.
You will even be able to send them abandoned cart reminder if they forgot to complete
their purchase.

### Is it MailPoet or Mail poet?

It’s MailPoet, not mail poet. We’ll answer to either though!

### Need help?

Check our [Knowledge Base](https://kb.mailpoet.com) or contact us through our [support site](https://www.mailpoet.com/support).

## Atsiliepimai

![](https://secure.gravatar.com/avatar/1ceea5229049675a7868cd94f0be626c2eb4640c92007fd4870c8f0a31b82524?
s=60&d=retro&r=g)

### 󠀁[Happy and stress-free](https://wordpress.org/support/topic/happy-and-stress-free/)󠁿

 [thegv2020](https://profiles.wordpress.org/thegv2020/) 28 rugpjūčio, 2026 1 reply

In the beginning there were some glitches that the Mailpoet team helped resolve.
This is a gift for someone who does not really get the technical side of things.
After that it has been smooth-sailing and stress-free – exactly what a non-techie
blogger needs.

![](https://secure.gravatar.com/avatar/90be7aad0612f22ecd099b0454e86df76183dd82e60ab72faf524224a2407148?
s=60&d=retro&r=g)

### 󠀁[Simply Amazing](https://wordpress.org/support/topic/simply-amazing-256/)󠁿

 [Christian Saborio](https://profiles.wordpress.org/christian-saborio/) 23 rugpjūčio,
2026 1 reply

You really hit the ground running with this MailPoet. After a few setting configs,
you are writing beautiful content with a list you manage. The interface is intuitive,
and I did not feel lost at any point in time. Mailchimp et al really have a tough
adversary with this one!

![](https://secure.gravatar.com/avatar/e5bbd51616921d237eee66d883f2b479f72436f7284e341fa8aa1818ecdcb6af?
s=60&d=retro&r=g)

### 󠀁[Really useful](https://wordpress.org/support/topic/really-useful-333/)󠁿

 [surefyre2](https://profiles.wordpress.org/surefyre2/) 21 rugpjūčio, 2026 1 reply

Even just for the occasional email update about a new feature rather than full campaigns,
this is a really nice tool.

![](https://secure.gravatar.com/avatar/57a0e84c5ccf24dae9a9100473d95e6b49310136cbd5ae9411979dd7fdace0c7?
s=60&d=retro&r=g)

### 󠀁[Five stars, gladly.](https://wordpress.org/support/topic/five-stars-gladly/)󠁿

 [anandaravind](https://profiles.wordpress.org/anandaravind/) 13 rugpjūčio, 2026
1 reply

I built my site alone, so I’ve become pretty used to waiting for something to break.
After weeks of wrestling with another email service—broken forms, empty newsletters,
images that refused to load—installing MailPoet felt like finally being able to 
exhale. Everything worked as it should: the signup form, confirmation email, custom
post types, featured images, and even the automated fortnightly newsletter, all 
set up in one sitting and running quietly ever since. As a solo writer and illustrator,
every hour spent debugging is an hour taken away from writing or drawing, so having
the newsletter simply take care of itself is a genuine relief. It’s the kind of 
peace of mind that means far more to me than any feature list.

![](https://secure.gravatar.com/avatar/ecd69fec533d27cf8e7f6250ff9fdf1be7bbfa5c0be0900d28fc22dd2ebb0640?
s=60&d=retro&r=g)

### 󠀁[Social Icon zu X in der Webansicht nicht zu tollerieren.](https://wordpress.org/support/topic/social-icon-zu-x-in-der-webansicht-nicht-zu-tollerieren/)󠁿

 [UliMand](https://profiles.wordpress.org/ulimand/) 8 rugpjūčio, 2026 1 reply

Die Webansicht zeigt Social Icons, die ich nicht abschalten kann. Seitdem Elon Musk
Twitter übernommen hat, kann ich es und kann es unsere Zielgruppe nicht tollerieren,
wenn Icons zu X angeboten werden.

![](https://secure.gravatar.com/avatar/c5a017329598f8d1f7ac4e55f716ac15608e0f4de886b1ea7c3d7ef04b483ace?
s=60&d=retro&r=g)

### 󠀁[Support experience with MailPoet… Great!](https://wordpress.org/support/topic/support-experience-with-mailpoet-great/)󠁿

 [Fotiou](https://profiles.wordpress.org/fotiou/) 3 rugpjūčio, 2026

Support experience with MailPoet… Great!

 [ Perskaityti visus atsiliepimus (1 432) ](https://wordpress.org/support/plugin/mailpoet/reviews/)

## Programuotojai ir komandos nariai

“MailPoet – Newsletters, Email Marketing, and Automation” yra atviro kodo programa.
Prie jos sukūrimo prisidėję žmonės surašyti toliau.

Autoriai

 *   [ MailPoet ](https://profiles.wordpress.org/mailpoet/)
 *   [ WooCommerce ](https://profiles.wordpress.org/woocommerce/)
 *   [ Automattic ](https://profiles.wordpress.org/automattic/)

Įskiepis “MailPoet – Newsletters, Email Marketing, and Automation” išverstas į 29
kalbas. Dėkojame [vertėjams](https://translate.wordpress.org/projects/wp-plugins/mailpoet/contributors)
už jų darbą.

[Išverskite “MailPoet – Newsletters, Email Marketing, and Automation” į savo kalbą.](https://translate.wordpress.org/projects/wp-plugins/mailpoet)

### Domina programavimas?

[Peržiūrėkite kodą](https://plugins.trac.wordpress.org/browser/mailpoet/), naršykite
[SVN repozitorijoje](https://plugins.svn.wordpress.org/mailpoet/), arba užsiprenumeruokite
[kodo pakeitimų žurnalą](https://plugins.trac.wordpress.org/log/mailpoet/) per [RSS](https://plugins.trac.wordpress.org/log/mailpoet/?limit=100&mode=stop_on_copy&format=rss).

## Pakeitimų istorija

#### 5.37.0 – 2026-09-01

 * Added: Admins can now see and set a subscriber’s email-tracking-consent state
   on the edit-subscriber page: what it is, when it changed, and how it was recorded;
 * Improved: When you ask subscribers for tracking consent, the email editors now
   check that your email has a tracking opt-out link and the form editor checks 
   that your form has the consent checkbox, each with a one-click way to add what
   is missing;
 * Improved: The public PHP API can now record tracking consent, so integrations
   and headless stores can pass their own consent checkbox result to `addSubscriber`
   or `updateSubscriber`;
 * Improved: Personalization tag links in block editor emails now record clicks 
   and resolve to the correct per-recipient URL;
 * Improved: Subscriber import and export now carry tracking consent: the state,
   when it changed, how it was collected, and the wording the subscriber saw;
 * Fixed: Three places where a subscriber’s tracking choice was lost or ignored:
   guest checkout, registration and comment forms, and the opt-out link in an email
   footer;
 * Fixed: One invalid tracking consent value in the database no longer breaks the
   plugin;
 * Fixed: Stopped logging the expected „Sending frequency limit has been reached”
   state as a cron error;
 * Fixed: Blocks from other plugins missing in the WordPress post editor when MailPoet
   is active;
 * Fixed: Shortcodes showing as raw text in emails that use the Post Content block;
 * Fixed: Harden the internal API request dispatch and redirect handling;
 * Fixed: Review & send panel position under the WordPress admin bar in the email
   editor;
 * Fixed: Other plugins may break navigation on MailPoet admin pages;
 * Fixed: Form editor crashing when closing the Custom CSS panel;
 * Fixed: New block email editor loading in a broken, unclickable state when Yoast
   SEO Premium is active;
 * Fixed: Keep HTML entities escaped in headings inside quotes when rendering post
   content in emails;
 * Fixed: Hardened internal JSON API dispatch to require the exact declared method
   name;
 * Fixed: On an email with no footer, the one-click way to add a tracking opt-out
   link now adds a footer the sent email actually keeps.

[See the changelog for all versions.](https://github.com/mailpoet/mailpoet/blob/trunk/mailpoet/changelog.txt)

## Commercial plugin

This plugin is free but offers additional paid commercial upgrades or support.

## Metainformacija

 *  Version **5.37.0**
 *  Atnaujinta **prieš 8 val**
 *  Aktyvių instaliacijų **500 000+**
 *  WordPress versija ** 7.0 ar naujesnė **
 *  Ištestuota iki **7.1**
 *  PHP versija ** 7.4 ar naujesnė **
 *  Kalbos
 * [Albanian](https://sq.wordpress.org/plugins/mailpoet/), [Arabic](https://ar.wordpress.org/plugins/mailpoet/),
   [Chinese (China)](https://cn.wordpress.org/plugins/mailpoet/), [Czech](https://cs.wordpress.org/plugins/mailpoet/),
   [Danish](https://da.wordpress.org/plugins/mailpoet/), [Dutch](https://nl.wordpress.org/plugins/mailpoet/),
   [Dutch (Belgium)](https://nl-be.wordpress.org/plugins/mailpoet/), [English (US)](https://wordpress.org/plugins/mailpoet/),
   [French (Canada)](https://fr-ca.wordpress.org/plugins/mailpoet/), [French (France)](https://fr.wordpress.org/plugins/mailpoet/),
   [Galician](https://gl.wordpress.org/plugins/mailpoet/), [German](https://de.wordpress.org/plugins/mailpoet/),
   [Hungarian](https://hu.wordpress.org/plugins/mailpoet/), [Italian](https://it.wordpress.org/plugins/mailpoet/),
   [Japanese](https://ja.wordpress.org/plugins/mailpoet/), [Lao](https://lo.wordpress.org/plugins/mailpoet/),
   [Norwegian (Bokmål)](https://nb.wordpress.org/plugins/mailpoet/), [Portuguese (Brazil)](https://br.wordpress.org/plugins/mailpoet/),
   [Portuguese (Portugal)](https://pt.wordpress.org/plugins/mailpoet/), [Romanian](https://ro.wordpress.org/plugins/mailpoet/),
   [Russian](https://ru.wordpress.org/plugins/mailpoet/), [Serbian](https://sr.wordpress.org/plugins/mailpoet/),
   [Spanish (Chile)](https://cl.wordpress.org/plugins/mailpoet/), [Spanish (Colombia)](https://es-co.wordpress.org/plugins/mailpoet/),
   [Spanish (Ecuador)](https://es-ec.wordpress.org/plugins/mailpoet/), [Spanish (Mexico)](https://es-mx.wordpress.org/plugins/mailpoet/),
   [Spanish (Spain)](https://es.wordpress.org/plugins/mailpoet/), [Spanish (Venezuela)](https://ve.wordpress.org/plugins/mailpoet/),
   [Swedish](https://sv.wordpress.org/plugins/mailpoet/) ir [Turkish](https://tr.wordpress.org/plugins/mailpoet/).
 *  [Išversti į savo kalbą](https://translate.wordpress.org/projects/wp-plugins/mailpoet)
 * Žymos
 * [email automation](https://lt.wordpress.org/plugins/tags/email-automation/)[Email Marketing](https://lt.wordpress.org/plugins/tags/email-marketing/)
   [newsletter](https://lt.wordpress.org/plugins/tags/newsletter/)[post notification](https://lt.wordpress.org/plugins/tags/post-notification/)
   [woocommerce emails](https://lt.wordpress.org/plugins/tags/woocommerce-emails/)
 *  [Daugiau](https://lt.wordpress.org/plugins/mailpoet/advanced/)

## Įvertinimai

 4.4 out of 5 stars.

 *  [  1 142 5-star reviews     ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=5)
 *  [  76 4-star reviews     ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=4)
 *  [  34 3-star reviews     ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=3)
 *  [  30 2-star reviews     ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=2)
 *  [  150 1-star reviews     ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=1)

[Your review](https://wordpress.org/support/plugin/mailpoet/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/mailpoet/reviews/)

## Autoriai

 *   [ MailPoet ](https://profiles.wordpress.org/mailpoet/)
 *   [ WooCommerce ](https://profiles.wordpress.org/woocommerce/)
 *   [ Automattic ](https://profiles.wordpress.org/automattic/)

## Pagalba

Atsakyta klausimų per pastaruosius 2 mėn.:

     39 iš 51

 [Peržiūrėti pagalbos forumą](https://wordpress.org/support/plugin/mailpoet/)